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Welcome to the Brand Experience Era
Welcome back my Caffeinated Creatives! You ever walk into a restaurant, look around, and immediately feel like the vibes are off? Maybe it’s the fluorescent lighting, maybe it’s the Comic Sans menu, maybe it’s the fact that the host greeted you like you just walked into a morgue. Whatever it… Read Blog ⇢
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Don’t Get Burned by Bad UX: Apply the SPF of UX (Stop, Prioritize, Focus)
SPF Isn’t Just for Your Skin Welcome back my sun-soaked Caffeinated Creatives! It’s summmmmmerrrrr! The season of iced coffee, 87 open Figma tabs, and pretending you’re not sweating through your favorite band tee during that client call. It’s June, and while the sun’s out and buns are toasting, your project… Read Blog ⇢
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Design Proud: What Pride Month Can Teach Us About Bold UX and Human-Centered Marketing
From expressive interfaces to meaningful inclusion, here’s how the spirit of Pride inspires better, braver design. Welcome back my Prideful Caffeinated Creatives! June Called. It Wants You to Stop Playing It Safe Every June, brands suddenly remember that color exists. Logos get rainbow-fied, websites start serving the same chaotic energy… Read Blog ⇢
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Hit Pause to Move Forward: Why Every Designer Needs a Reset
Feeling stuck, scattered, or creatively tapped out? You might not need more coffee, you might need a reset. In this light-hearted yet insightful post, we explore why hitting pause is one of the smartest moves a UX designer can make. From improving clarity to avoiding burnout, discover how stepping back… Read Blog ⇢
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Growth-Driven UX Shouldn’t be an Option, It Should Be the Baseline
Welcome back my Caffeinated Creatives! Okay, confession time: Back when I was a fresh-faced junior designer (and caffeine newbie still drinking frappuccinos like dessert smoothies), I used to think “growth” was basically the annoying cousin of good UX design… the kind of cousin who corners you at family events to… Read Blog ⇢
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3.14 Seconds (or Less!) to Wow: Why UX is an Infinite Journey
Happy Pi Day, my Caffeinated Creatives! Pi Day, the one day a year where we pretend to care about math while secretly just looking for an excuse to eat dessert before noon. While some people use today to celebrate the endless beauty of 3.14 and beyond, we, my UX-loving caffeine-fueled… Read Blog ⇢
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Luck vs. Logic: How Much of Good UX Is Just Guesswork?
Welcome back, my Caffeinated Creatives! You ever have one of those moments where you make a UX decision, and it actually works… But you have no clue why? You’d love to say it was your impeccable design instincts, backed by a 40-page research doc and five user interviews, but deep… Read Blog ⇢
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Stand Out or Stand Still: Mastering the Art of Risk in UX Design
Welcome back, my Caffeinated Creatives! Hold up, it’s March 4th. Or as the calendar likes to shout at us: “March Forth!” Yep, it’s the day when even time itself tells us to stop nitpicking over button shades and start leaping into UX greatness. I mean, who doesn’t love a good… Read Blog ⇢
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The Art of Accountability in Design: Why Structure Fuels Creative Innovation
Welcome back my Caffeinated Creatives! Well, here we are! Day 28 of my self-imposed blog-a-day-in-February challenge. Had I given in to my inner procrastinator, I’d probably be sprawled on the couch in a caffeine-induced haze, binge-watching reruns of the Golden Girls and wondering where the day went. Instead, here I… Read Blog ⇢
Hello, I’m Skyler.
Welcome to Fresh Brewed UX, my little corner of the internet where design thinking meets a good cup of coffee—both brewed with care, intention, and just the right amount of boldness. Here, I’ll be sharing personal insights from my 15+ year career in the industry. From strategy to the latest trends, we’ll be exploring hot topics in the design world—all with a practical, no-nonsense approach. Whether you’re a seasoned designer, a curious strategist, or just someone who loves great experiences (and great coffee), I hope you find something here that sparks inspiration.
freshbrewedux.com 